Red Ribbon Week supports drug prevention
Red Ribbon Week is the oldest and largest drug prevention campaign in the country. In 1988, following the murder of a United States drug enforcement agent, parents, students and teachers in communities across the country began wearing red ribbons, as a symbol of their commitment to drug prevention.
This year, families may get involved by entering a contest to promote awareness in their neighborhoods and win a drug prevention grant for their schools.
Families can enter Red Ribbon Week’s contest to win a $1,000 grant for their school and a new iPad®. To participate in the contest, families and students may decorate the front of their homes with this year’s message: “The best me is drug-free™.”
Students and parents can bring the Red Ribbon Week message home by decorating their front doors, mailboxes, fences and more, with this year’s theme.
Then, they may take a picture of the family and the Red Ribbon Week decoration and upload the photo at www.redribbon.org/contest or www.facebook.com/RedRibbonWeek by Nov. 2. Submitters must be 18 years or older to upload photos.
Individuals can vote for their favorite entries at www.redribbon.org/vote between Nov. 2 and 16. Ten winners from regions across the U.S. will win. Winners will be announced at events at their winning schools, in December.
“Students will once again take Red Ribbon Week’s message of prevention home, to their neighborhoods, with this national contest,” said NFP Volunteer President Peggy Sapp.
“By decorating their homes, together with this year’s red ribbon theme, families carry the message to their communities.” This drug prevention campaign reaches more than 80 million people nationwide.
The DEA is co-sponsoring this year’s national contest. “[The] DEA is excited to partner with the National Family Partnership on this contest that empowers communities to come together to talk about the drug problem,” said DEA Administrator Michele Leonhart.
“Red Ribbon Week is also when we honor DEA Special Agent Enrique ‘Kiki’ Camarena, who made the ultimate sacrifice to keep our communities safe. “Take the Red Ribbon Week pledge across America to help children grow up safe, healthy and drug free.”
Visit www.redribbon.org/contest for contest information.